by Patch O'Furr
Submitted by Fred Patten, Furry’s favorite historian and reviewer.
Ponyville Confidential: The History and Culture of My Little Pony, 1981-2016, by Sherilyn Connelly
Jefferson, NC, McFarland & Co., March 2017, trade paperback $18.99 (x + 254 pages), Kindle $8.99.
Order at McFarland’s Website – order line 800-253-2187
Ponyville Confidential doesn’t contain any artwork. That’s a tipoff that this book has not been authorized or approved by Hasbro, the copyright holder of the My Little Pony franchise.
Connelly emphasizes and re-emphasizes in her Introduction that although she is a fan of the My Little Pony: Friendship Is Magic TV program and the My Little Pony: Equestria Girls movies, she is not a My Little Pony (note the lack of italics) fan. As a child in the 1980s, she hated being talked down to, particularly as a girl-child, and this included all of the girls’ TV cartoons of the time; Care Bears and Strawberry Shortcake and especially My Little Pony ‘n’ Friends. She didn’t watch it. She didn’t start watching My Little Pony until Friendship Is Magic in mid-2011 (after Season 1 had finished its initial broadcast), when friends had told her, “Hey, it’s a girl’s toy commercial, but there’s something here.” By then Connelly was a film critic for The Village Voice and SF Weekly (an alternate newspaper for the San Francisco Bay Region, not science-fiction), so she was prepared to study the entire My Little Pony phenomenon, including the Bronies, as both a professional outsider and as a fan – of the post-2010 MLP:FIM, anyhow.
“This book is divided into five parts. Part 1, ‘Family Appreciation Day,’ looks at the history of the franchise from the release of Generation 1 in the early 1980s through the late 1990s, showing how long after both the toys and cartoons had ceased production, My Little Pony continued to be criticized in the media as the worst of children’s entertainment in a way that similar brands marketed toward boys were not.” (p. 4)